If you’re still thinking about SEO (Search Engine Optimisation) as a way to “trick” Google into putting you on page one by stuffing keywords into a footer, I have some news for you. 2019 called, and it wants its strategy back.
Welcome to 2026. The digital landscape hasn’t just shifted; it has been completely rebuilt by Artificial Intelligence. We are no longer just optimising for a search bar; we are optimising for Generative Search Experiences (SGE), AI Agents, and Generative Engine Optimisation (GEO).
